Archive for April, 2012
Today marks the close of Hot Tot’s first official year in business. My very first blog entry compared the birth of my company with that of a child, so I thought it would be fitting to carry on with that theme as I reflected back on the first year:
The first year has included many sleepless nights, as a new business (much like an infant) requires a lot more work than many might anticipate. I worried what the future may bring, and second guessed many of my choices early on. Should I have done things differently? What if my current decisions cause harm in the future? I began to find my footing, however, and slowly started to feel more confident in my own abilities and ideas. After a while, I found my rhythm (as all new moms do).
While my journey is still very new, I have learned a few valuable lessons in the past year that I thought I’d share:
1. Most people are lovely and respond to authenticity. I have been overwhelmed with support and kindness from so many people and think that women, moms in particular, truly want to see other women succeed. I will not forget these wonderful people and will pay it forward if ever I am in a position to help someone else. I promise
2. A few people are nasty- there is nothing that can be done about that. Sales are tough and selling a product line that nobody has heard of makes things increasingly difficult. While most people have indeed developed some manners, there are those who are just plain rude. I have found peace in this knowledge throughout the past year, though I have had my feelings hurt on occasion (I know- I’m such a girl; this may be the ever-present social worker in me). Early on, I felt like their bad behavior might have something to do with my products, brand or approach. I have learned, however, that these people are negative and that doesn’t have anything to do with anyone but them. I strongly advise anyone who has encountered these kind of people to carry on and use these difficult experiences as an opportunity to persevere. That which doesn’t kill us….
3. If what you’re doing isn’t working, then do something different. While this sounds ridiculously basic, I have noticed that some of my best ideas have come as a result of some of my lesser ones. My first round of products were good, though I listened acutely to every piece of feedback provided by anyone who had ever used them (moms and hair stylists in particular). We reworked the formulas with our move to the U.S. (so glad to be an American company!) and though it was stressful, the result was worth it. I’m sure I will continue this process of trial and error for the rest of my life
Thank you to everyone who has helped me reach this point. I am so sincerely appreciative
Thank you to my husband for pushing me to pursue this. I can honestly say I never would have done it on my own because I was blinded by fear (still see myself as a social worker and not a business woman). I am having a blast and have found passion and deep satisfaction in creating Hot Tot and helping it find success.
I am truly enjoying my journey, and while it’s impossible not to dream about the destination (i.e. walking into Neiman Marcus, Nordstrom, Bergdorf Goodman, Barneys, Saks Fifth Avenue, etc. and seeing my products displayed beautifully!), I promise to enjoy the small successes along the way.
MomInvented is a site run by best-selling author Tamara Monosoff that features companies run by moms and provides business advice to women. Being featured on this site is an honor for me, as I still feel like I have a long road to travel before I can be deemed a success story. However, I have learned some lessons on my journey as a mompreneur thus far and am always happy to share them so that others might avoid the same pitfalls. This wonderful experience has given me the opportunity to interact with other like-minded moms… love it!
I received a message a while ago that a mom was interested in trying our Structure Whip since her son’s hair was finally long enough for a faux-hawk. I love sharing samples and dropped a few in the mail, though I never expected to see photos of the product in action. I stumbled upon this lovely review and wanted to share. What an adorable baby
While we totally understand that a child’s first haircut can be a scary experience for some, we were BEYOND excited to be selected for a fab feature (with lots of great tips for parents!) in Parenting Magazine. There are numerous product lines marketed to children (though Hot Tot is the only professional line formulated for the structural differences) and it is an honor to be chosen for this informative and helpful feature.
Beauty Changes Lives is a non-profit initiative designed to raise awareness of how careers in the hair, beauty and wellness industry transform lives both personally and professionally. Created by the American Association of Cosmetology Schools (AACS), Beauty Changes Lives is supported by a coalition of beauty professionals including educators, product manufacturers, celebrities and industry icons. Through public events, educational outreach and partnership with select philanthropies. Beauty Changes Lives showcases the breadth of career opportunities available to beauty school graduates. It was an honor to be featured
The Broadmoor is a beautiful 5 star resort located in Colorado Springs, Colorado. Hot Tot is thrilled to be available at their children’s shop. With an entertaining selection of classic games, toys and plush animals, this inviting boutique is the perfect interactive environment (complete with movies, arts, crafts and even a candy buffet!). Infant apparel by Magnolia Baby and Kid Cute-ture. Featured labels for boys and girls including Polo Ralph Lauren, Florence Eiseman, Haven Girl and Milly up to size 12.